Con Edison The Power

We were tasked with creating a 360 campaign designed to establish and root the Con Edison brand by visually personifying NY’s energy with a graphic ribbon treatment that flies through NYC and Westchester powering our city and making it sustainable for the future.

Oh and a catchy song from the 90s helps too!

Creative Directors: Juliana Bonsanti/Mary Ashton Burgh
Senior Art Director/Senior Copywriter: Rosalee Lewis/ Megan Williamson
 
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The Power of Pride- Con Edison